1/Two whiskies at their own floor this week, and the shelf's oddest near-miss. Proper No. Twelve, the Irish blend, is $59. The Chita, Suntory's Japanese grain whisky, is $99, down from the $111 it carried in mid-September. Both plain shelf tickets, neither a members' deal.
2/Why they sit side by side: the profile model reads them as close kin. On make-up The Chita and Proper No. Twelve land in nearly the same spot, a cosine of 0.97. An Irish blend and a Japanese grain whisky, one broadly shared character.
3/The value model does not buy it. On worth-for-money it rates the two nowhere near each other. So take this as shared profile, not equal standing: different countries, different styles, one surprising overlap in the glass.
4/Put them together and the pair is $158, the cheapest the combination has been across the weeks I've tracked it; its usual sits near $168. Both bottles are at the low end of their own range right now. A bundle, if you want the two.
| bottle | region | latest ticket | read | window price | CE 360° mean | premium | shelf rank | per std drink | drink rank | content |
|---|---|---|---|---|---|---|---|---|---|---|
| Proper No. Twelve Irish Whiskey 1L | $90.99 | observed | $63.69 | $63.07 | 1.0% | #2 of 28 | $2.88 | #10 of 28 | 0 | |
| Proper No. Twelve Irish Whiskey 700mL | $63.99 | observed | $66.99 | $56.80 | 15.2% | #16 of 28 | $2.53 | #5 of 28 | 1 |