Proper No. Twelve Irish Whiskey 1L. One outline per editorial type: what each would say about this bottle this week. Outlines are placeholders, not published pieces. This bottle also has its own page with its price history and its ten nearest.
| Editorial type | Salience | Picked | Outline |
|---|---|---|---|
| Article | 0.8 | An article on Proper No. Twelve 1L leads with its ticket of $91 against a peer median of $45, 106% above. In its 13-week window that is level with its high (earlier weeks: low $81, high $91). It is an Irish blend at 40% ABV. | |
| Compare the pair | 0.85 | The engine's nearest neighbour to Proper No. Twelve 1L ($91) is Proper No. Twelve 700mL ($56). Proper No. Twelve 1L is $35 dearer; the pair piece asks whether the extra is earned. The engine's indifference price for Proper No. Twelve 700mL against it is $64; the ticket is $8 under. | |
| Divergence take | 0.3 | By attributes alone Mars Iwai Tradition Japanese Blended is Proper No. Twelve 1L's 20th nearest bottle; once price is counted the engine puts it 132nd. Tickets: $91 against $117. Its peers' median is $45, so it sits 106% above them. | |
| Hot 21 / Cold 21 | 0.74 | Proper No. Twelve 1L is on neither the Hot 21 nor the Cold 21 this week: $91 against a fair value of $64, 44% over, which ranks 55th hottest of 323 bottles. Its peers' median is $45, so it sits 106% above them. | |
| KB position | 0.56 | Proper No. Twelve 1L is the dearest of Proper Twelve's 2 bottles at $91. The brand's band runs $56 to $91, median $74, a statistic. A position piece checks that band against what the knowledge base holds. Its peers' median is $45, so it sits 106% above them. | |
| Price raid | 0.68 | Proper No. Twelve 1L rose from $81 to $91 this week, 12% up. In its 13-week window that is level with its high (earlier weeks: low $81, high $91). Its peers' median is $45, so it sits 106% above them. | |
| Similarity surprise | 0.74 | The engine's nearest bottle to Proper No. Twelve 1L, an Irish blend, is Proper No. Twelve 700mL, an Irish single pot still. Tickets: $91 against $56. 19 of its 20 nearest differ from it in country or style. Its peers' median is $45, so it sits 106% above them. | |
| The whole shelf | 0.83 | yes | On the Ireland shelf of 18 bottles Proper No. Twelve 1L is 2nd hottest: $91 against a fair value of $64, 44% over. The shelf's median ticket is $85. Its peers' median is $45, so it sits 106% above them. |
| Value pick | 0.89 | For Proper No. Twelve 1L at $91, the closest cheaper neighbour is Proper No. Twelve 700mL at $56: $35 less, 38% of the ticket. The engine ranks it 1st of the ten nearest. 10 of the ten are cheaper by $5 or more. |